1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to the website owner.
Cookies help websites remember your preferences, understand how you use the site and deliver a better, more personalised experience. Some cookies are essential for the website to function, while others are optional.
2. How We Use Cookies
Easy Road Recovery uses cookies on our website for the following purposes:
- To ensure our website functions correctly and securely.
- To understand how visitors use our website and improve our content.
- To remember your preferences and settings.
- To deliver relevant advertising and measure the effectiveness of our marketing campaigns.
- To track conversions from our advertising campaigns (Google Ads, Meta Ads).
3. Types of Cookies We Use
These cookies are necessary for the website to function and cannot be switched off. They are usually set in response to actions you take, such as filling in a form or setting your privacy preferences.
| Cookie Name | Purpose | Duration |
|---|
| PHPSESSID | Maintains your session while browsing | Session |
| csrf_token | Protects against cross-site request forgery | Session |
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
| Cookie Name | Provider | Duration |
|---|
| _ga | Google Analytics — distinguishes users | 2 Years |
| _ga_* | Google Analytics — maintains session state | 2 Years |
| _gid | Google Analytics — distinguishes users | 24 Hours |
| _gat | Google Analytics — throttles request rate | 1 Minute |
These cookies are used to track visitors across websites and deliver relevant advertisements based on your interests. They measure the effectiveness of our advertising campaigns on Google Ads and Meta.
| Cookie Name | Provider | Duration |
|---|
| _fbp | Meta Pixel — tracks Facebook ad conversions | 3 Months |
| _fbc | Meta — stores click identifier from ads | 2 Years |
| IDE | Google DoubleClick — ad targeting | 1 Year |
| _gcl_au | Google Ads — conversion tracking | 3 Months |
| NID | Google — stores user preferences for ads | 6 Months |
These cookies enable enhanced functionality and personalisation, such as Google Maps embedded on our contact page.
| Cookie Name | Provider | Duration |
|---|
| CONSENT | Google Maps — stores cookie consent | 2 Years |
| VISITOR_INFO1_LIVE | YouTube — estimates bandwidth | 6 Months |
4. Third-Party Cookies
Some cookies on our website are placed by third-party services. We use the following third-party services that may set cookies:
- Google Analytics — Website traffic analysis and reporting.
- Google Ads / Google Tag Manager — Advertising campaign tracking and conversion measurement.
- Meta Pixel (Facebook/Instagram) — Social media advertising and retargeting.
- Google Maps — Embedded maps on our contact page.
- YouTube — Embedded videos on our service pages.
These third parties have their own privacy and cookie policies. We encourage you to review them:
5. How to Manage Cookies
You can control and manage cookies in several ways:
Browser Settings
Most web browsers allow you to manage cookies through their settings. You can:
- View what cookies have been set on your device.
- Allow, block or delete cookies from specific websites.
- Set your browser to notify you when a cookie is being placed.
- Block all cookies (note: this may affect website functionality).
Browser-specific instructions:
- Google Chrome: Settings → Privacy and Security → Cookies
- Mozilla Firefox: Options → Privacy & Security → Cookies
- Microsoft Edge: Settings → Cookies and Site Permissions
- Safari: Preferences → Privacy → Cookies
Opt-Out Tools
6. Cookie Consent
When you first visit our website, you will be shown a cookie banner asking for your consent to use non-essential cookies. You can choose to:
- Accept All Cookies — Allow all categories of cookies including analytics and marketing.
- Reject Non-Essential Cookies — Only essential cookies will be used.
- Manage Preferences — Choose which categories of cookies you accept.
You can change your cookie preferences at any time by clearing your browser cookies and revisiting our website.
7. Updates to This Policy
We may update this Cookies Policy from time to time to reflect changes in the cookies we use or for other operational, legal or regulatory reasons. Please check this page regularly to stay informed about our use of cookies.
8. Contact Us
If you have any questions about our use of cookies, please contact us: